WCC supporting Beta Gamma Sigma
World Chamber of Commerce
Supporting
Atlanta Alumni Chapter Presents
How Sports Work for Business
Thursday, March 20, 2025
Time: 5:45 pm – 7:45 pm
191 Peachtree St NE 49th Floor, Atlanta, GA 30303
Please join us for an interactive discussion about sports and business:
Joe Pierce
AMB Sports and Entertainment
Dan Corso
Atlanta Sports Council
Morgan Shaw Parker
President/COO WNBA’s Atlanta Dream
Jamie Sims
WITH/ Agency
In 2020, Joe Pierce joined AMB Sports and Entertainment, owner of the Falcons, Atlanta United, the new Tomorrow Golf League team, Mercedes-Benz Stadium and several more organizations. He previously directed legal and business administration for the NBA’s Charlotte Hornets and operations of the Spectrum Center Arena. At Bank of America, he worked on sports sponsorships and on television rights and media agreements for Comcast Sports Television. Joe earned an MBA at The Wharton School of University of Pennsylvania.
Dan Corso is President of ASC which is the non-profit sports division of the Metro Atlanta Chamber. ASC facilitates the growth and development of sports in metro Atlanta as a recruiter for major sports events. He has been instrumental in attracting the Super Bowl, NCAA tournaments, 2026 FIFA World Cup, WrestleMania and the U.S. Soccer’s National Training Center to Fayette County during his 26 years with the Chamber.
Morgan Shaw Parker, President/COO WNBA’s Atlanta Dream, has 27 years of experience including the Atlanta Falcons, Mercedes-Benz Stadium, NIKE, Kansas City Chiefs, and 2 sports marketing agencies. With the Falcons, she implemented the use of analytics and market data to drive ticket sales, digital content and other marketing efforts. She worked on NIKE’s 2008, 2010 and 2016 Olympic Games programs. Morgan is active role in schools and organizations that seek to empower women and create more diverse communities.
Jamie Sims co-founded the WITH/agency which specializes in brand strategy. He launched national sports and entertainment promotions for Cingular Wireless.